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We’ve Seen Too Many Studios Fall
Stuart, Jay, Tom, and Melissa didn’t set out to start a consultancy!
They were each out there doing their thing, advising indie teams, helping founders get funding, tightening up pitches, navigating publishing deals, sorting out team structure, fixing marketing messes, and talking way too many people off the ledge.
They kept seeing the same thing: brilliant, passionate teams building something amazing… and still falling short.
Not because the games weren’t good, but because the business side wasn’t strong enough.
So they came together.
To build a support system that actually works.
To offer the kind of tailored, honest, boots-on-the-ground help that makes a difference.
To put a dent in that brutal stat: 9 out of 10 indie studios fail.
They believe more studios deserve a fighting chance, and they're here to help them take it.
What We Offer
01
Business Strategy & Development
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Initial consultation, tailored strategy creation, and follow-up sessions, including legal and IP support.
03
Production Management
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Workflow optimisation,
milestone planning,goal
and project tracking
support.
05
Publishing & Partnerships
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Distribution strategy, partnership negotiation, and deal assessment, including legal support.
02
Financial Planning & Funding Guidance
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Budget creation, funding application assistance,
financial and legal rick management plans.
04
Industry Insights & Trends
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Tailored insights and recommendations based on the latest trends, including legal support.
06
Leadership Coaching & Team Dynamics
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Personalised leadership coaching and team-building workshops, including legal support.
Meet the Team
CEO - BIZDEV + CREATIVE
Stuart De Ville
A creative force with a razor-sharp business instinct, Stuart brings over a decade of indie experience to the table. Whether he's shaping IPs or structuring deals, Stuart blends worldbuilding with real-world results.
DIRECTOR - GAME PRODUCT + STRATEGY
Jay Uppal
Jay lives at the intersection of design and direction. With a background in product strategy and game development, he’s the one studios turn to when they need clarity, on scope, player experience, or long-term viability. Jay helps turn promising games into sharp, market-ready products.
DIRECTOR - BIZDEV + PARTNERSHIPS
Tom Morgan
Tom is the connector. With deep experience in games partnerships and bizdev. He knows how to position a project, open doors, and build long-term studio sustainability through smart business moves.
CONSULTANT - IP STRATEGY + LEGAL
Melissa Hattersley
Melissa is the studio-side legal brain you wish you’d had from the start. She specialises in protecting creative vision through strong IP strategy, contracts, and negotiation support. With a knack for translating legal into “studio-speak,” she ensures your rights, and your future, are secure.